Client Objective

We decided to put our money where our mouth was and run our Facebook optimization framework on the launch of The Growth Marketer’s Playbook by Jim Huffman. GrowthHit Founder

Our Strategy

Our goal was to be the #1 book in marketing on Amazon and hit 5 figures in sales during our launch sequence.

We strategized a launch series with a pre-launch email sequence, a blitz of email outreach to influencers, hyper-targeted ads on social and a viral referral mechanism.

Our Work

Performance Improvement
Beating $13k
Ahead of Seth Godin

Results

10
ROAS
#1 New Release
on Amazon in PR (Ahead of Seth Godin)
$13,009
in Direct Sales

"We use our own company and products as a testing ground for innovative ideas. Simply put, we put our money where our mouth is"

Jim Huffman, Founder of GrowthHit