Increased Lead Signups
How We Increased
Lead Signups
by 72%

72%
20%
Increased SQLs

OUR OBJECTIVE
The client wanted to design a funnel that would funnel leads to their ideal product segment. The goal was to increase the lead sign up rate and increase the number of sales qualified leads.
OUR STRATEGY
We uncovered that the homepage was leaking leads. To help, we shortened the hero section and added visual navigation to allow visitors to easily self select into their ideal funnel.
OUR WORK
OUR RESULTS
72%
Increased Lead Signups
20%
Increased SQLs